diff --git a/README.rst b/README.rst
index 5b2b98f8..42f0f2cc 100644
--- a/README.rst
+++ b/README.rst
@@ -1,3 +1,21 @@
 piker
 ------
-Destroy all suits
+Anti-fragile trading gear for hackers, scientists, quants and underpants warriors.
+
+
+Install
+*******
+``piker`` is currently under heavy alpha development and as such should
+be cloned from this repo and hacked on directly.
+
+If you insist on trying to install it (which should work) please do it
+from this GitHub repository::
+
+    pip install git+git://github.com/pikers/piker.git
+
+
+Tech
+****
+``piker`` is an attempt at a pro-grade, next-gen open source toolset
+for trading and financial analysis. As such, it tries to use as much
+cutting edge tech as possible including Python 3.6+ and ``trio``.